Chatbots: A Glimpse into the Future of Marketing and Customer Engagement
While a brand's product is important, its success is largely determined by its marketing efforts and its engagement with customers. But, with so much noise, competition, and ads online, it's difficult for companies to stand out and create genuine engagement with customers. Chatbots are the new solution to this problem. They are evolving how brands interact with customers through an efficient and reliable engagement loop.